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The Bicycle Service Company

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The Bicycle Service Company

The Bicycle Service Company (BSC) is a premier cycling retailer and service provider with multiple locations across South Africa, including Fourways, Groot Brak, and George. They offer a comprehensive range of bicycles, accessories, and professional maintenance services to cater to cyclists of all levels.
Services
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Service offering
Fully operational workshop.
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Products
Bicycles, Components, Clothing & Accessories
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BPT Brands In Store
Magene, Muc-Off

Support Local

Why shop with your local bpt dealer

When you buy from your local dealer, you get a product and a personalised experience. Our dealers know the products inside and out, and they’re trained to help you find exactly what you need. Also, local dealers often offer better pricing and unmatched service.

Better Pricing

Your local dealer works directly with us, meaning they can offer competitive pricing on the products you love.

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Great Service

Our dealers are product experts, trained by us to understand every detail of what they sell. They’re there to help you find the perfect bike, accessory, or gear – and provide hands-on support you won’t find elsewhere.

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Trained On All Products

Our dealers aren’t just sellers – they’re partners who are trained on every product we offer. From new releases to trusted classics, they’ve got the knowledge to help you make the best choice for your ride.